Digital Media Basic Track, B.A.

Assistant Professor Moak, Chair

The Digital Media program is a rigorous, hands-on experience wherein students learn to tell stories through the various mediums of digital media. Digital Media is a fast-growing field, and is expected to continue to grow during the next decade. Digital Media professionals work in advertising/public relations agencies, e-commerce businesses, and multimedia design firms, among others, to shape the way the modern world works, learns, communicates, and plays. Majors learn to apply critical thinking skills to practical work. Typically, Digital Media careers require skills in oral and written communication; understanding of the interdisciplinary nature of digital media; ability to understand audiences; creative talent; ability to work in teams; and time management skills. Students majoring in Digital Media will meet professionals in the classroom, as well as the workplace.

The Digital Media major is an interdisciplinary program requiring 48 semester hours. Students will graduate with an understanding of foundational media competencies, the ability to use media to articulate a point or demonstrate a concept, and a personal vision for the creation of original multimedia content.