DMC 326 - Search Engine Optimization & Search Engine Marketing (3 )

UG

When you’re looking to buy something, how do you find it? Often, you’ll ask Google. Search Engine Optimization (SEO) and Search Engine Marketing (SEM) help companies by making sure
they are among the first options when someone does initial research. In this course, you’ll learn how to perform SEO and SEM activities to boost visibility and drive growth. You’ll work with
Google AdWords and build strategies to promote a website.
Offering Terms Spring Only